Eagle’s Nest Camp
About the Project
The Eagle’s Nest Foundation enlisted Atlas to redesign the viewbooks for their summer camp, semester school, and outdoor adventure programs. The challenge for Atlas was to give each program a distinctive strategy and design differentiation, while still maintaining the Eagle’s Nest brand cohesion for all three viewbooks. Since the launch, Eagle’s Nest Foundation has seen a significant increase in their program enrollment leading to full capacity and waiting lists. All viewbooks were printed on FSC-certified paper that is 30% post-consumer waste and utilized linseed-based inks.
Strategy Development, Copywriting + Editing, Brochure Design, Illustrations, Photography Art Direction