An Asheville branding and interior design studio in NC crafting profitable brands and welcoming interiors for products and places customers love.

 

FIND OUR CLIENTS IN
Find Atlas clients at Target
Food & Beverage Branding Agency Find Atlas clients in Anthropologie
Find Atlas clients at The Fresh Market
Food & Beverage Branding Agency Find Atlas clients at Food52
Find Atlas clients in Whole Foods Market
Dieline Awards Logo Atlas Branding Winner
The image shows the Wine Spectator logo in bold, red serif font on a light gray background, ideal for restaurant branding. By Atlas Branding.
Red CBMA logo with the letter A shaped like a beer glass, above the words Craft Beer Marketing Awards—perfect for those passionate about Craft Beer Wine Spirits Branding. By Atlas Branding.
A red circle with the word Sprudge in bold white capital letters centered inside, evoking modern restaurant branding. By Atlas Branding.
The words Southern Living appear in bold red serif font on a light background, capturing a classic look ideal for restaurant branding. By Atlas Branding.
USA TODAY logo featuring a large red circle to the left of the publication name in bold red capital letters on a light background, embodying strong visual impact similar to restaurant branding. By Atlas Branding.
Fodor’s Travel logo in bold red-orange text on a light background, showcasing a style that inspires modern restaurant branding. By Atlas Branding.
The word EATER in bold, all-caps, red letters on a light gray background—perfect for striking restaurant branding. By Atlas Branding.
Find Atlas clients at Target
Food & Beverage Branding Agency Find Atlas clients in Anthropologie
Find Atlas clients at The Fresh Market
Food & Beverage Branding Agency Find Atlas clients at Food52
Find Atlas clients in Whole Foods Market
Dieline Awards Logo Atlas Branding Winner
The image shows the Wine Spectator logo in bold, red serif font on a light gray background, ideal for restaurant branding. By Atlas Branding.
Red CBMA logo with the letter A shaped like a beer glass, above the words Craft Beer Marketing Awards—perfect for those passionate about Craft Beer Wine Spirits Branding. By Atlas Branding.
A red circle with the word Sprudge in bold white capital letters centered inside, evoking modern restaurant branding. By Atlas Branding.
The words Southern Living appear in bold red serif font on a light background, capturing a classic look ideal for restaurant branding. By Atlas Branding.
USA TODAY logo featuring a large red circle to the left of the publication name in bold red capital letters on a light background, embodying strong visual impact similar to restaurant branding. By Atlas Branding.
Fodor’s Travel logo in bold red-orange text on a light background, showcasing a style that inspires modern restaurant branding. By Atlas Branding.
The word EATER in bold, all-caps, red letters on a light gray background—perfect for striking restaurant branding. By Atlas Branding.
A cooked whole lobster rests on a wooden surface beside a pink seafood and oyster menu, postcard, and green pen, showcasing stylish seafood restaurant branding. By Atlas Branding.
The Lobster Trap
A variety of Botanical Bones dog treat packages, showcasing vibrant Pet Product Branding, are arranged on a yellow surface, featuring colorful illustrations of dogs, plants, and labeled ingredients. By Atlas Branding.
Botanical Bones
Atlas Branding Ginger's Revenge Pint Glass Design
Ginger's Revenge Brewery
Simple line drawing of a dog with a hamburger balanced on its head, set against a bright yellow background—perfect for an All Day Restaurant vibe. By Atlas Branding.
All Day Darling
Spacious indoor food hall with high decorative ceiling, modern lighting, vibrant Food Hall Branding, colorful food counters, booths, and tables thoughtfully arranged for dining. By Atlas Branding.
The S&W Market
A white geometric logo resembling a plant is centered over a background of leafy greens with visible water droplets, perfect for inspiring fresh seed packet design. By Atlas Branding.
Sow True Seed
Bright yellow building with LaZoom sign above a mural of a surprised face wearing shiny purple glasses—an eye-catching example of tourism branding—flanked by two potted plants. By Atlas Branding.
LaZoom
A hand holds a white disposable coffee cup with a black lid and a brown sleeve featuring a logo—a raised hand and star—showcasing sleek coffee shop branding. By Atlas Branding.
High Five Coffee

We’ve been branding Asheville for over 15 years. We know this city.

We’ve worked with the chefs, brewers, roasters, shopkeepers, non-profits and business owners who make this community what it is. The ones who care deeply about their craft and their impact. If you’ve eaten well, had a great beer, or supported a local spot that just gets it, chances are, we’ve helped them tell their story.

We build brands alongside people who are serious about growing their business and contributing something meaningful to Asheville.

If that’s you, reach out.

 

WORK WITH USWORK WITH US

 

EXPERTISE
Name Development
Brand Identity
Packaging Design
Interior Design
Signage Design
Menu Systems
Merchandise
Photography Art Direction
Website Design
World Building
Coffee Shop Branding for high Five Coffee Owner Jay Weatherly
Working with Atlas was a crucial part of putting a process in place for the daunting task of rebranding. They did an amazing job of extracting the essence and character of what I wanted to communicate in the new branding. They were responsive and flexible to my ideas, but gave strong direction for me to follow, which is precisely what I needed.
Jay Weatherly
High Five Coffee
Botanical Bones Owner Rachel Meyer
So thankful that I've had the opportunity to work with the team at Atlas Branding. Their work is absolutely incredible and speaks for itself, but they are also some of the best people to work with - kind, responsive talented and fun. I feel so lucky to have their creativity, passion and strategic insight by my side as I build my new business!
Rachel Meyer
Botanical Bones Dog Treats
A bearded man in a white chef's coat sits by a window, holding a glass of dark beer and smiling at the camera, reflecting the relaxed vibe of seafood restaurant branding. By Atlas Branding.
Working with Atlas has been an absolute pleasure! Their team is creative, professional, and truly dedicated to bringing our vision to life. They provided us with exceptional branding solutions that exceeded our expectations. We highly recommend them to any business looking to elevate their brand!
Mike McCarty
The Lobster Trap
A woman with straight brown hair and a grey blazer sits in front of a blurred outdoor background in The Ramble Biltmore Forest, smiling at the camera. By Atlas Branding.
During The Ramble website design process, Atlas presented a number of suggestions and creative ideas that have directly resulted in more successfully connecting with our target audience through our website. Working with Atlas on this project was a positive experience throughout every stage.
Kerry Heyer
Biltmore Farms
Ben and Lisa Huli Sues BBQ + Grill
We partnered up with Atlas when planning our restaurant launch on the mainland, and we could not be more satisfied. In addition to bringing forth a wealth of experience, knowledge, and expertise their entire team worked cohesively to capture with strategic precision our personal journey and objectives with our image and product... If you are fortunate enough to secure a coveted relationship with this "high in demand" design firm, you will have chosen a savvy and personable company who works tirelessly for the success of your brand.
Lisa Smith-Vann + Ben Krueger
Huli Sue's BBQ + GRILL
Cristina Hall - Co-Founder of Ginger's Revenge Brewery
Since we are a niche product in a competitive market, branding and packaging design is very important to us. Atlas guided us through the process of building a strong brand, executed the design work, and helped position us to continue to build our brand recognition. The team at Atlas is professional, creative, and genuinely cares about the success of their clients. We're so happy to have them as our branding partner and to continue to work with them to release future products!
Cristina Hall
Ginger's Revenge Brewery
A woman with long brown hair, wearing a patterned shawl and earrings, stands outdoors in front of green foliage, smiling at the camera—reflecting the artisanal spirit of the Southern Highland Craft Guild. By Atlas Branding.
For us, the process of rebranding an 87-year-old organization seemed a bit more daunting than encouraging. However, from the beginning, Atlas gave us the assurance and comfort to navigate this path. They asked us the hard questions that we needed in considering our organization's future, which allowed for powerful conversations to reorient. Lisa and Dean, and their team, provided constant communication and support. This journey has allowed us to take challenging steps in our accessibility and relevancy in our community and industry.
Hannah Barry
Southern Highland Craft Guild
asheville branding Woman wearing Flour branding tote bag
Flour
A collage of various red restaurant and food-related logo design elements, featuring different fonts and graphic styles, on a white background. By Atlas Branding.
Logos & Names
Five bags featuring Poppy Popcorn Packaging Design in assorted flavors are displayed upright behind a green bowl filled with popcorn on a wooden surface. By Atlas Branding.
Poppy Handcrafted Popcorn
Side Gusset Coffee Bag Packaging by Atlas Branding for Dynamite Roasting
Dynamite Roasting

Reach out. We’re probably just around the corner.

Contact us directly, or fill out this form and we’ll be in touch within a few business days.

Dean Peteet, Managing Partner
atlas@atlasbranding.com
(828) 333-1482

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