Helping Charlotte based clients cultivate distinctive brands customers love.

We’re Atlas, a Charlotte branding agency that crafts profitable food and beverage brands and packaging design.

Let’s Work Together

Top Branding Agency NC - Atlas Branding Portfolio

Expertise

Name Development + Messaging
Brand Identity
Packaging Design
Commercial Photography
Menu Design + Investor Decks
Merchandise
Shopify eCommerce Web Design
Retail Graphics + Tradeshow Design

Let’s get acquainted.

 

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(Projects may start 4 - 6 weeks after our initial call.)
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Featured Press

AAF CHARLOTTE ADDY AWARDS — 2023 BEST OF SHOW + GOLD ADDY 

Aarthi + Addy Swaminathan
Magpies Mini Hand Pies Co-Founders
We were looking for a brand identity that could bring together Magpies, the bird and hand pies, with a little bit of magic. Atlas Branding understood the message really well and provided us with a brand identity that exceeded our expectations.
Ginger Frank
Poppy Handcrafted Popcorn
‌We have had such a tremendous response to our packaging. We've literally doubled our business year over year, for the past three years. We get comments on our packaging almost daily. People have fallen in love with our brand as much as they've fallen in love with our popcorn. After working with Atlas for three years, they really know what's important to me, what's necessary for the growth of the business, and how to bring my dreams and ideas for Poppy to fruition. I'm super grateful for all the ways Atlas has helped us grow Poppy from a local popcorn shop to a national brand!
Teneisha Thompson
Bell's Reines Mini Cookies
Our experience with Atlas made for a great informative and exciting adventure. My daughter Angel (my business partner) and I are newly jumping into the cookie business. We love having Atlas as a major component of our branding which is to create our family legacy. They are creative, personable and professional, somewhat amazing. They are the friends that are really on that family level. We at Bell’s Reines will keep them very close to us.
Angela & Brian Johnson
Edit Beer Co.
Working with Atlas has been a delight from day one. Lisa, Dean, and the team really latched onto the vision we had and beautifully carried it out in the art and design they've helped us create. The collage approach on the can labels hints at the "Edit" identity and balances a retro/modern aesthetic which aligns with our approach to classic old world beer styles while also ensuring we've got a pulse on what the current craft beer trends are.
Rachel Meyer
Botanical Bones Dog Treats
So thankful that I've had the opportunity to work with the team at Atlas Branding. Their work is absolutely incredible and speaks for itself, but they are also some of the best people to work with - kind, responsive talented and fun. I feel so lucky to have their creativity, passion and strategic insight by my side as I build my new business!
Cristina Hall
Ginger's Revenge Brewery
Since we are a niche product in a competitive market, branding and packaging design is very important to us. Atlas guided us through the process of building a strong brand, executed the design work, and helped position us to continue to build our brand recognition. The team at Atlas is professional, creative, and genuinely cares about the success of their clients. We're so happy to have them as our branding partner and to continue to work with them to release future products!