Biltmore Farms

ASHEVILLE, NC
CUSTOM WEB DESIGN + SEO

 

Biltmore Farms cultivates sustainable communities and thriving businesses while preserving the Vanderbilt family tradition of gracious hospitality since 1897. The marketing team needed a new website that could bring together their different divisions of business into one place that they could easily edit in-house. Their current website was over eight years old and built in Flash so their hands were tied in being able to make edits to keep it updated.

 

VIEW WEBSITE

VIEW WEBSITE

The Solution

 

Atlas worked with Biltmore Farms to strategically develop a website that showcased their rich history while also clearly delineating their four areas of business. The custom website features parallax scrolling, WordPress CMS for easy editing, historical photography, an interactive bilingual job application, and much more.

The Metrics:

  • Weekly submissions from job applications has more than doubled from the old site.
  • Each marketing manager has control over their own section of the website.
  • Bounce rate of people exiting the site dropped 72% since Adobe Flash was not used.

 

Tammy McIntosh
Vice President of Commercial at Biltmore Farms
​‌“We presented the website at the Biltmore Farms Board meeting and it was a huge hit! We received several great comments regarding the new website. Thank you again for all your effort, time, and creative skills put into making this website special. Please pass along to your entire team how pleased everyone is with the website.”