🏆 2022 DIELINE AWARD
BRAND POSITIONING
PACKAGING DESIGN
CUSTOM ILLUSTRATION
MERCHANDISE DESIGN
SOURCING VENDORS
PRODUCT PHOTOGRAPHY

Botanical Bones is a superfood dog treat brand out of North Carolina that is also woman-owned and woman-led. This plant-based dog treat brand encourages pet owners to introduce human-grade adaptogens and superfoods into their canines’ daily diet.
BRAND POSITIONING
PACKAGING DESIGN
CUSTOM ILLUSTRATION
MERCHANDISE DESIGN
SOURCING VENDORS
PRODUCT PHOTOGRAPHY







The packaging features different dog breeds appropriate for each treat’s targeted ingredients. Inner Glow has a happy golden retriever, Balance and Calm features an anxious Border Collie, and Immunity and Wellness is a sweet mixed rescue.
It was essential to seek out compostable options for fabricating the flexible packaging materials. The packaging regularly receives positive feedback from the industry, and loyal customers see their own pets as mascots for the brand.



Restaurants + Hospitality
CPG Food Packaging
Craft Beverage
Retail + Lifestyle
Before + After Gallery