Lavender Coffee, based in Denver, Colorado wanted to craft a premium coffee brand that felt super luxurious and calming. We designed a custom, editorial typemark that contrasted nicely against the purple-hued, Colorado landscape we painted to make each bag feel like a unique piece of art to display on your kitchen counter.
Brand Strategy + Identity
e-Commerce Web Design
"As a small, curated collection we feel it’s important for all the products we sell to have a consistently high-end, luxurious feel. When we partnered with Atlas to design the Lavender coffee packaging, we knew we needed to create something new within the luxury and natural space. We also knew we wanted our packaging to reflect our mission of creating moments of calm."