Eagle’s Nest Foundation

BREVARD + WINSTON SALEM, NC
REBRANDING, PRINT DESIGN + CUSTOM WEB DESIGN

Eagle’s Nest Foundation is a 90 year-old non-profit organization that encompasses a sleep away summer camp, outdoor semester school and a summer cultural adventure program. We’ve had the pleasure of working with the Eagle’s Nest Foundation, Eagle’s Nest Camp, The Outdoor Academy and Hante Adventures for several years to transform their brand experience and help them communicate their rich history to future campers, students and parents on a lasting level.

 

VIEW WEBSITE

VIEW WEBSITE

The Solution

 

The logo redesign for the foundation encompasses all programs in one mark. The Eagle’s Nest Camp logo is a feather from the eagle’s wing. The Outdoor Academy utilizes the sun and mountain top from the landscape making an OA symbol recognized by students. And the stars form the Aquila constellation for the Hante Adventures mark.

The custom website is responsive and works to unify the foundation, while giving each program their own identity to feature their admissions process, photo galleries, calendar of events, blogs, staff and a custom illustrated campus map.

The viewbooks work in tandem to share the tactile experience of the different programs through the perspective of campers, students and parents.

The Metrics:

  • Immediate 15 – 25% increase in admissions to the programs after utilizing new materials
  • With the new website, the client reported thousands of fewer errors, on-page crawl problems and link issues than the previous site.
  • Increased donations and alumni giving from the user-friendly ability to give online

VIEW WEBSITE

Lindsay Martin
Former Admissions Director at Eagle's Nest Foundation
​‌“A few years ago, Atlas seamlessly and expertly guided Eagle's Nest Foundation through three viewbook re-designs. When it was time to rebrand and redesign our website, there was no question we would return to Dean and Lisa. They believed in the mission of our Foundation, and helped our organization craft an aesthetic vision that was able to unify three very different programs. They are organized, patient, creative, and thorough in everything they do, and an absolute pleasure to work with! Their knowledge of current web design trends affirmed that we were launching a site that will undoubtedly increase our visibility and enrollment."