Identity Collection

Logo Design & Naming Agency

Your name can be one of your greatest brand assets and reflects your company’s reputation. It’s also one of the biggest challenges to crafting a new branding system. We help clients discover and grow into names that align with customers’ values.

Atlas has over 17+ years of experience developing brand strategies that naturally evolve into identities anchored in distinctive logo design and secondary marks. This collection includes various handcrafted client names and visual identities for a diverse range of industries. We contextualize logo design in an aesthetic style that resonates with your customers. While we design logos, they are always part of a full visual identity system, not something we offer as a standalone service.

LOGOLOUNGE AWARDS
60 Published Logos in 6 Books
Book 14 Case Study
Books 13 Cover Design

 

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A blue Logo Design featuring two stylized flowers with leaves above the word FLOUR in bold blue capital letters on a white background. By Atlas Branding.
Lilyann’s Steakhouse Logo Design featuring a cow holding a flower in its mouth, with Rocky Mount N/C written below in stylized text. By Atlas Branding.
Red “Suncrest Farms” logo design with sunburst graphic, text “Wilkesboro, NC,” “1994,” and “Country Ham” on a light background. By Atlas Branding.
Logo design for Guajiro, a Cuban comfort food brand, featuring a yellow and green palette with a sun icon and the text AVL NC above
The image shows a Logo Design featuring the words Acoustic Corner in black script and bold uppercase fonts on a plain, light background. By Atlas Branding.
A dark badge-shaped logo design with Sow True Seed Asheville around a stylized figure above an open seed packet, all on a light background. By Atlas Branding.
Logo Design featuring a pink hibiscus flower above the bold red word MANA; beneath,
Logo Design for Asheville Regional Airport featuring a stylized airplane flying above mountains, with Asheville Regional Airport written below in bold text. By Atlas Branding.
Stylized blue bird holding a pink ring above the word MAGPIES in bold, retro red font with a small red star accent—an eye-catching logo design. By Atlas Branding.
Logo design for TendWell Farm featuring stylized leaf and circle shapes above the company name in bold, brown text on a light background. By Atlas Branding.
Edit Beer Co. Logo Design featuring stylized script text and smaller letters ‘RAL’ and ‘NC’ on either side, set against a plain background. By Atlas Branding.

Naming & Consulting*

METHODICAL NAME DEVELOPMENT
Abingdon Commons
All Day Darling*
Ate Ate Ate (Food + Beer Hall)
BLK MTN Kitchen + Ale House*
Brightbell (Virtual Receptionist)
Cask & Cellar
Chow Chow (Food Festival)*
Duette Cellars (Wine Bar)
Edit Beer Co.*
Eldr (Restaurant)
ERC Broadband*
Ernest Ready-Made Warehouse*
Form + Function (Architecture)
Ginger’s Revenge Brewery*
Guajiro (Cuban Comfort Food)*
High Five Coffee*
Lavender Coffee Boutique*
Major Morgan’s
Panorama Lodge
PaperHouse Pizza*
Pretty Vacant (Restaurant)
Pulp + Sprout (Vegan Cafe)
Rabbit Rabbit (Music Venue)*
Range Urgent Care
Reynolds Mountain Dentistry
Sheppard Insurance Group
Shift Brain Integration*
Snoots (Pet Skincare)
The S&W Market*
TendWell Farm
Treska’s at Highland Lake
Valet Gourmet
A logo for Fae Nectar features the initials FN, two daisies, a bee, and the words Mead + Honey Wine in green on a light background. By Atlas Branding.
Logo Design for High Five Coffee Bar featuring a raised hand in a shield between HIGH and FIVE, with COFFEE BAR below on a dark rectangle. By Atlas Branding.
Logo for Pulp + Sprout juice bar + vegan cafe asheville, nc with a pink stamp reading Cold Pressed Juice and a leaf graphic. By Atlas Branding.
A red shield features a white ram standing on two legs above a star, with the word ARGONAUT in bold blue letters above the shield. By Atlas Branding.
The image shows the text DISTRICT 42 in bold, modern font, with the number 42 enclosed in a rectangular box to the right of the word DISTRICT. By Atlas Branding.
Logo for Asheville Compounding Pharmacy featuring an outlined capsule with assorted flowers and herbs inside, surrounded by the business name in a circular arrangement. By Atlas Branding.
Logo for Range Urgent Care featuring stylized mountains above the business name, with a medical cross symbol at the bottom. By Atlas Branding.
Logo with a stylized chalice containing a bird, a branch, and a circle above the words City Church in bold text. By Atlas Branding.
A minimalist black floral illustration inside a square above the word eldr in lowercase serif font on a light background, perfect for a modern Logo Design. By Atlas Branding.
A yellow and blue geometric logo design with the text All Day Darling Montford in white letters. By Atlas Branding.
A person holds a fork and a bowl with rice, grilled meat, vegetables, and sauce. A drink, dipping sauce, and a large Bowl takeout bag featuring fast casual restaurant branding are on the wooden table. By Atlas Branding.
bohl
A bottle of Iron Shoe Distillery Rye Whiskey rests on gold velvet fabric, its blue and gold label showcasing product details crafted with the finesse of a whiskey branding agency. By Atlas Branding.
Iron Shoe Distillery
A white geometric logo resembling a plant is centered over a background of leafy greens with visible water droplets, perfect for inspiring fresh seed packet design. By Atlas Branding.
Sow True Seed
Hot Dog King receipt on checkerboard tablecloth
Hot Dog King
A cooked whole lobster rests on a wooden surface beside a pink seafood and oyster menu, postcard, and green pen, showcasing stylish seafood restaurant branding. By Atlas Branding.
The Lobster Trap
A hand pulls a purple slip labeled TRIVIA! from a blue box titled THE BOOK OF QUESTIONS, resembling playful cookware branding, all set against an orange background. By Atlas Branding.
5th Quarter Kitchenware
The word ATE is repeated in bold black letters on an orange background, partially obscured by scattered yellow and purple polka dots—an eye-catching design perfect for Asian Restaurant Branding. By Atlas Branding.
Ate Ate Ate
Bright yellow building with LaZoom sign above a mural of a surprised face wearing shiny purple glasses—an eye-catching example of tourism branding—flanked by two potted plants. By Atlas Branding.
LaZoom