The Solution
The brand should feel fresh, playful and allow the ramps to set the overall color palette. As Motembo seeks out shelf placement in all-natural, organic grocery store chains, it’s important that the brand feels polished so customers quickly see that this is a flavored butter with a very special foraged ingredient.
As they grow and expand into other product lines, the same playful nature of dancing vegetables and large product descriptions will continue to be a unifying factor in their packaging design.