Snoots

Pet Care Branding + Packaging

Born out of necessity and inspired by her aging Frenchie’s skincare needs, Lisa Peteet tasked the Atlas crew to imagine a pet skincare brand that featured targeted spot treatments and all-natural dog care products as if it were the Glossier or Drunk Elephant of the pet care industry.

We wanted Snoots to look great sitting on the tub’s edge while you massage the Curly Coat Shampoo into your golden doodle’s fur. The pet product packaging design balances playfulness while educating the consumer about products designed for your pet’s unique skincare needs.

NAMING
BRAND POSITIONING
VISUAL IDENTITY
PET CARE PACKAGING DESIGN
ILLUSTRATION
PHOTOGRAPHY
MIDJOURNEY AI ART DIRECTION
Snoots Shampoo by Atlas Branding
fur atlas branding
Snoots Dog Nose Cleaning Pads by Atlas Branding
Snoots Packaging Tape Design by Atlas Branding
MidJourney Photography Art Direction of Dogs Waiting to be Groomed in a Line
Dog Skincare Branding Cream by Atlas Branding
Snoots Dog Treat Graphic
Snoots Itchy Paw Treatment Designed by Atlas Branding

Snoots is a pet care branding field study conceived by Atlas that allows us to get hands-on experience in an industry we’re excited about and see space for a niche product. Snoots’ high contrast black and white design gets right to the point of what each product is for, supported by bright and loose illustrations and edgy type. Our field studies are available to invest in and utilize.

Contact us if you’d like to discuss bringing this brand to life and giving it a forever home.

A variety of Botanical Bones dog treat packages, showcasing vibrant Pet Product Branding, are arranged on a yellow surface, featuring colorful illustrations of dogs, plants, and labeled ingredients. By Atlas Branding.
Botanical Bones
A black Cultured Beauty skincare box, showcasing elegant beauty packaging design, stands upright on two stacked beige stone blocks against a neutral background. By Atlas Branding.
Cultured Beauty
A woman kneels and pets a light brown dog on a leash in a brightly colored room with orange seating and a blue and yellow mural, creating an inviting scene perfect for veterinary marketing. By Atlas Branding.
Brightvet
skincare branding agency - body care branding by Atlas Branding for ACP Wellness
ACP Skincare
Close-up of a wine bottle labeled DUETTE pinot grigio, showcasing elegant wine branding with an illustration of two birds and yellow shapes. The label also features 750 ml and crisp for a fresh presentation. By Atlas Branding.
Duette Cellars
A person with curly hair wearing orange sunglasses and a colorful shirt sits among green leaves, holding a yellow camera and smiling—radiating the vibrant energy of a Gen Z Branding Agency. By Atlas Branding.
Paper Shoot Camera
A yellow ABC 360 protein bar branding blueberry almond snack bar is placed on a surface covered with whole almonds. By Atlas Branding.
ABC•360 Bars
A green resealable pouch with a standout matcha packaging design, labeled Matcha Nude loose matcha powder and featuring organic, gluten-free, vegan, non-GMO, and natural product claims. By Atlas Branding.
Matcha Nude