MEAD HONEY WINE + SPIRITS BRANDING
Fae Nectar is a rich beverage rooted in high-fantasy and escapism. The mead honey wine branding and packaging design is loosely based on a fable that Fae Nectar composed about two rival fae kingdoms once at war for generations, coming together in peace and celebration through the ancient act of mead making.
The illustration features two fae holding amphora mead vessels being poured into a unity chalice. The style was intentionally illustrated to feel a bit earthy and vintage. The beige paper comes through as light in the darkness and high contrast of the forest green. Gold foil was added through out the illustration for pops of shine and luxe that lead the eye through the hierarchy of the design.
As a new brewery and brand, we wanted Fae Nectar’s packaging to feel established out of the gate so it merited space on the shelf and would tempt customers to pick up the bottle, check out the artwork and enjoy this delicious mead. Their first batch sold out within the first few weeks and they are looking to secure whole sale accounts with regional gourmet grocery store chains.